6-12 months before
Premises, activity licence and technical project. It takes the longest and depends on you the least, so it goes first.
3-6 months before
Concept, timetable and prices. This is when setting Orlo up starts to make sense: defining your prices and timetable means building them, not noting them on a spreadsheet.
2-3 months before
Your website published and collecting interest. Google takes weeks to index a new site — the earlier it's up, the more people find you searching for a gym in your area the month you open.
1 month before
You open bookings for the first classes and write to the people who have been asking.
The day you open
You connect your domain and your Stripe, and start charging. That's the day the €99/month starts.
Permits are set by your town hall and vary by region: ask them before you sign the lease.