Pricing

One price, with all of Orlo in it

No modules to buy separately, no per-member pricing, and no better feature waiting in a more expensive plan. There's no lock-in either: what you see in the demo is what you have from day one, and you leave whenever you like.

See the live demo

One plan

Everything Orlo does, for the one price

One login and one invoice for the website, the bookings, the billing, the training, and the reports.

All included

Website and site builder
Bookings and scheduling
Capacity and waiting list
Check-in by QR code
Memberships and class packs
Charges, invoices, and refunds
Workouts and progress
Exercise library
Insights and reports
AI assistant
Urban Sports Club and Wellhub
Blog and SEO in three languages

Orlo

€149 /month + VAT

Plus 1.5% + €0.25 domestic transaction fees; foreign conversion fees apply.

Request a demo

No lock-in and no setup fee. We'll show you Orlo with your gym's own data before you decide.

Optional add-on

Managed Google Ads

We build and run your search campaigns: the keywords come from what people already search to find you, and the landing pages live on your own Orlo website.

Campaigns built and optimised by us
Keywords drawn from your own search data
Landing pages hosted on your Orlo website
A monthly report of cost, clicks, and sign-ups

€500 /month management + VAT

Your ad budget is yours to set and you pay it to Google directly, from your own Google Ads account. Our management fee is separate and always itemised.

Talk to us about Google Ads

Why there aren't three columns on this page

Most gym software is sold in bands: you pay by number of members, and the features that actually change your day sit two plans up. You end up choosing between growing and paying more, or staying small and going without the tools.

We'd rather you grew. A gym with 400 members pays what a gym with 60 pays, and both have the AI assistant, the reports, and the training plans from day one.

One login, one invoice.

Questions about the price

Is there a contract or a setup fee?

Neither. You pay month by month and can cancel at the end of any month, with no penalty and no months of notice to give. There's no joining fee and no setup cost either: what you see is what you pay from the first month.

Can I try it before I pay?

There's no free trial, but there are two ways to see it working before you decide. The live demo is open and you can walk through it right now, with a real example gym's data in it. And on the video call we show it to you with your own gym's data. Since there's no lock-in, if it hasn't won you over after a month, you leave.

Does the price include VAT?

No, the €149 is before VAT, as is the €500 for the Google Ads add-on. Your invoice shows the applicable VAT added separately.

Does the price go up as I get more members?

No. It's the same price at 60 members as at 600, and there are no bands to cross without warning. The only thing that grows with your gym is Stripe's fees, because they're charged per payment processed — and charged by Stripe, not by us.

What are the Stripe fees?

Stripe is what processes your members' payments: 1.5% + €0.25 per domestic transaction, with separate fees where a currency conversion is involved. The money goes to your Stripe account, not ours, and that fee is theirs: we don't touch it and we don't add anything on top of it.

Are there features I'd pay extra for?

Only the Google Ads add-on, and that's a service with people behind it rather than a locked feature. Everything the software does — website, bookings, billing, training, insights, and the AI assistant — is in the one price.

Does the €500 include what I spend on ads?

No, and it matters that this is clear. The €500 is our fee for building and running the campaigns. The ad budget is separate, it's yours to set, and you pay it to Google directly from your own Google Ads account — which stays yours, with us as managers. On the invoice you'll always see the two stated separately.

What about the memberships and data I already have?

They're imported with their price, their renewal date, and their history, so nobody is over- or under-charged in the first week. We do it with you before you start using it.

Gyms that run on Orlo

Independent operators across Europe trust Orlo to automate their businesses.

"This is the best app I've seen at a gym, no other gym has one like this. It just works."

Barbara N.

Owner, Mov · Barcelona

"Even clients who work in web development have told us that the website is incredible, it doesn’t lack anything... It’s something people notice straight away."

Víctor Cabañero García

Owner, Fit Mastery · Barcelona

Request a demo

Tell us how your gym works and we'll show you Orlo on a 30-minute video call. If you want to talk about the Google Ads add-on, say so here.